If you think that animation is only good for cartoons or movies, then you better think again. Realistic computer animationis being used in all manner of industries. There are many benefits that this brings to your company.
New Products
One of the ways that companies are using animation is to present new product ideas to investors before they are actually manufactured. This is a quick and easy way to present a prototype idea before anything is produced. It is a great way to reduce costs as well as gain the ability to tweak things on the fly.
Better Communication
Animation works great in marketing videos because it can present ideas quickly and simply in ways that traditional voiceovers cannot. This is because animation can actually reduce the amount of visual information being presented so that viewers can better concentrate on the audio information as well.
Cost-Effective
When compared to traditional live-action video, animation can cut the cost of production in a significant fashion. One of the main reasons for this is because with live-action videos you need real people as actors in addition to the film crew, editing crew, etc. With animation, no live actors are needed and the production crew is essentially cut in half.
Easier To Change
Animation is easier to change than live-action videos are. For instance, live actors must be called back or replaced entirely if the video is not to the company’s liking. However, with realistic computer animation, it can be edited on the fly.
Please contact Think Chromatic at thinkchromatic.com for more information.
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